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Palisades Beautiful

We’re dedicated to revitalizing our neighborhood through native landscaping. Our mission is to make the Palisades more beautiful and sustainable one plant at a time.

Our work is made possible entirely possible by donations. Your donations go directly to trees and other plants, supplies for community cleanups, and essential materials including soil, mulch and nursery pots.


Why plant trees?

Clean Air

Trees natrually remove carbon dioxide in the air and release oxygen. They also remove dangeous pollutants such as SO2 NO2 and PM2.5 which are causes of serious health hazards. These are main components of wildfire smoke. More trees help protect us against these toxins as debris is removed and rebuilding begins.

Starting Small

Buildings can go up quickly, but a native landscape needs time. By planting small, site-appropriate natives now, we let them root deeply, avoid transplant shock, and—research shows—often outgrow larger nursery stock. Small today means a healthier, more resilient ecosystem when we return.

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Where the mountains meet the sea

About us

We are a group of local Palisadians working on fire recovery and replanting efforts. We are focusing on restoring the natural beauty of Pacific Palisades with a focus on drought tolerant, native, or naturalized vegetation in the community.

Our projects take a broad look at community beautification. Not only focusing on replanting, but other ways we can improve the neighborhood and bring people together. Our trash cleanup events have been written about in the Palisades Post and Circling the News. Palisades Beautiful is a 501(c)(3) nonprofit started in February 2025.

  • Noah Martin

    President

    Noah lived on Northfield St prior to the fire. He’s a CS PhD candidate and Director of Engineering at Sentry. When he’s not writing code he’s hiking in the Santa Monica Mountains or swimming in the ocean!

  • Chetan Munugala

    Board Member

    Chetan lived on Northfield St prior to the fire. He’s a machine learning engineer at United Healthcare and can be found surfing at Venice beach or playing pickleball in Culver City.

  • JJ Amis

    Board Member

    JJ lived in the El Medio bluffs prior to the fire. He’s head swim coach for Westside Aquatics, and coaches the Pali High team. If he’s not traveling for a swim meet, look for him playing pool in Santa Monica.

  • Rachel Martin

    Treasurer / Board Member

    Rachel grew up in the Palisades and now lives in Venice. She’s a software engineer at Amazon and can be found around Venice walking her puppy, Ruby.

  • Orestis Lykouropoulos

    Board Member

    Orestis is a tech entrepeneur living in Venice. He’s an avid gardener always working on growing his next meal!

We’re a local group moving fast but still just getting started. If you’re interested in volunteeting please email us! info@palisadesbeautiful.org.